Working for the innovative and esteemed fashion brand COS - part of the HM Group - I write on an ongoing basis as their Senior Copywriter. Crafting product titles, product descriptions, SEO product landing pages, newsletters and social copy, I am responsible for ensuring their elevated tone of voice stays consistent throughout the business. In this role, I apply my specialist skills in producing the copy for the company's size and fit guides, denim guides and sustainability disclaimers.
Examples below.
Previous
Previous
YINKA ILORI OBJECTS
Next
Next